Max

THE ASK: Create a campaign for Max to better connect with their target audience and increase new name recognition

THE RESULTS: UX addition to the Max app that would allow users to share their show list and collaborate in curating the best movie experience.

MY ROLE: As the Art Director for this project, I aimed to ensure that this new feature fit seamlessly into the Max brand and navigation. Throughout this project, I partnered with the talented Digital and Video Specialist Dijia Chen.